December 16, 2010. In order to cope with the major increase in tire raw materials, Continental AG decided to increase the price of commercial tires for the 2011 replacement market in China - an average increase of 5%. The price increase rate varies according to different tire products and tire specifications. The new price will be implemented from January 1, 2011.
Qi Fangmo, general manager of the German Continental Trade Tire Trading (Shanghai) Co., Ltd., said: "In order to ease the current cost pressures caused by the sharp rise in natural rubber prices in the global market, it is necessary to increase prices."
The mainland horse brand announced a price increase worldwide to cope with the cost pressure caused by the price increase of raw materials. At present, natural rubber prices exceed 4 US dollars/kg, a record high. Natural rubber accounts for more than 40% of the cost of tire production. Although Continental has been working hard to find alternative materials without affecting the excellent performance of tires, natural rubber is still one of the most important raw materials in the tire manufacturing industry.
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